"Don't sell the sausage, sell the sizzle."
Straight from the horse’s mouth. By ‘horse’ I meant an #Admonkey in #advertising. Click title above for the link.
| In advertising, there is no such thing as ‘Balance’. That’s all psychobabble. Also, there are no rewards, only consequences, fame, glory and recognition. If you still think that that’s a good thing or not a good thing, you are right.